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PR Department Events


PR Student Event Fundraiser

Each year the second year students of the Kwantlen PR Diploma Program work together as a class to organize a fundraising event for a non-profit organization in the Lower Mainland as part of their curriculum. The students learn how to manage the logistics, catering, site preparation, contracts, media relations, etc. for a special event as well as all the aspects of fundraising, such as ticket sales and running a silent auction.

"The Public Relations students worked hard over the two-semester event management course to implement a very successful event,” says Amelia Kennedy, faculty member, Kwantlen’s Public Relations Diploma Program. "They should be very proud."

Once Upon a WineKwantlen Special Event Training is Unique

The Kwantlen PR student event is an integral and unique aspect of the Public Relations Diploma Program. Each year, the second year students take on full responsibility for all aspects of organizing a fundraiser for a non-profit or charity. The students manage:

•  logistics
•  invitations
•  catering
•  decorating of venue
•  contract negotiations
•  sponsorship and silent auction
•  client liaison
•  marketing
•  media relations

The end result is a successful fundraising event which has raised as much as $10,000 for such worthy charities as:

BC Firefighters Burn Fund BC Cancer Agency

BC SPCA

Big Brothers of Greater Vancouver logo
The Cinderella Project Vancouver

Covenant House